Saturday, 15 March 2014

Research and Planning - Target Audience Feedback Via Twitter


To help me with my target audience research, I posted this tweet (screen shot on the left hand-side) on the popular social networking site twitter, which included a picture of the up to date version of my music magazine, asking for audience feedback. The reason I used twitter for this is because many of the people I follow and follow me back are fans of Indie/grunge music, so they would be the perfect audience to ask for feedback from.Below is all the feedback I got from the people that responded to my tweet, which includes both positive and negative feedback.

Positive:
- The layout of the magazine was popular, as they said it conveyed similar conventions of an everyday music magazine (e.g. the band index on the contents page).
- The pictures I used fit well with the magazine.
- The double page spread was well thought out, and gave a grown up and mature sense to the magazine.
- The photograph on the front cover reflected the story of the girl, which helped intrigue my target audience.

Negative:
- One person said they were unsure of the use of the colour pink, as they had just never seen it in any Indie music magazine. However, others said it made the magazine look unique.
- The same person also said that their were too many females photographs, as Indie magazines such as NME and KERRANG usually had more males than females.

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