Research and Planning - Audience Interviews Videos (With Analysis)

For my audience Interview videos I asked the following questions:
1) Are you a fan of Indie music?
2) What would you expect to find in a Indie music magazine?
3) Do you think Chocolate is a good name? If not what name would you suggest?
4) What colours would you associate with this genre of magazine?
5) How often would you buy this magazine and how much are you willing to pay for it?

From the answers, I received a very similar response from my Interviewers. Two out of three of the people I Interviewed said they enjoyed listening to Indie music, where as the other was unsure about the genre. Similarly, two liked the name 'Chocolate' but the other was unsure about the choice, saying It reminded them of a food magazine. They then went on to give idea's to a new name.

Interviews, horoscopes and music charts were a popular answer when I asked what would you expect to find In an Indie music magazine, so therefore I will make sure to Include them either in the contents page or both my contents page and front cover, depending on there importance.

Furthermore, the price range that these people would pay for this magazine varied between £2 and £4, and they would buy It every two weeks or monthly.